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Metamorforces

Our work

Brand Experiences, Delivered

Selected projects delivered by Metamorforces Marketing Solutions.

Castrol · Celebrating 125 Years

Castrol Reignite Gala Dinner

Castrol Reignite Gala Dinner

Objective

Celebrate Castrol’s 125-year legacy and officially unveil its refreshed brand identity, as part of its brand relaunch.

Approach

We delivered a sophisticated gala event featuring an illuminated tunnel walkway, an experiential mixology bar inspired by Castrol products, and top-tier entertainment by Mafikizolo, Tamara Dey, and host Mpho Popps.

Outcome

A high-impact, elegant event that reflected Castrol’s renewed energy and innovation while fostering deep brand engagement.

Gala ballroom with Castrol 125 Years screensGala table setting with red and white floralsIlluminated experiential mixology barLaser show during the galaCastrol-inspired cocktail at the bar#WeBelieve balloon installationGala tables with green candles

Castrol · EPL SA Trophy Tour

Castrol Mall Activations

Castrol Mall Activations

Objective

Increase brand awareness and excitement around Castrol’s EPL partnership.

Approach

We delivered dynamic activations at Maponya Mall and Mall of Africa, featuring interactive stations such as a 360° camera, foosball contests, and dance-offs.

Outcome

Highly engaging activations that attracted over 200 participants per event, deepening consumer connection and excitement.

Trophy display and lounge at the mall activationCrowd gathered at the activation stageSpin-the-wheel game at the activationGuests at the Castrol activation

Castrol · Four Seasons Hotel

Castrol EPL Gala Dinner

Castrol EPL Gala Dinner

Objective

Celebrate Castrol’s EPL partnership and entertain key stakeholders.

Approach

We delivered a seamless stage and audiovisual production, panel engagement with sports anchor Robert Marawa and soccer legend Jay Jay Okocha, and a photobooth. A 360° experience complemented by live entertainment from MiCasa and a DJ set.

Outcome

A premium event experience that merged quality, sport, and brand storytelling.

Dinner tables at the Four SeasonsFootball-themed table centrepiecePremier League trophy on displayCastrol welcome wall with florals

BP · Trophy Tour

BP EPL Site Activations

BP EPL Site Activations

Objective

Drive retail sales at BP sites through football and association with the EPL.

Approach

We coordinated activations at multiple BP sites across Johannesburg, integrating social media promotion, interactive engagement activities and appearances by soccer legend Jay-Jay Okocha to elevate engagement, hype and excitement.

Outcome

Enhanced retail engagement, increased traffic, and strengthened BP’s brand association with the English Premier League.

Fans with the Premier League trophyBP site during the trophy tourYoung players with the trophyGuests posing with the trophyCelebrating BP team

Leadership experience

Experience gained in previous roles

These events reflect individual team members’ prior-role experience. They were not delivered by Metamorforces as a company.

  • World Economic Forum (WEF) Africa and Davos
  • South Africa Investment Conference
  • BRICS Summit
  • Mining Indaba
  • SA Premier Business Awards
  • Dubai Expo 2020

Our approach

“Where strategy meets experience.”

Through our integrated marketing approach, we bring together strategy, creativity and execution to deliver results that align with our clients’ goals and the constantly changing market.

Planning your next brand experience?

Tell us about your launch, activation or event and we’ll come back to you with a considered approach.